Great question — because cheerleaders in the IPL have gone through a full-on glow-up since the league’s flashy early days 💃🏏✨
Let’s walk through how the role, perception, and presentation of cheerleaders in the IPL has evolved over time:
🎀 Evolution of Cheerleaders in IPL: From Glam to Culture
🏁 2008: The "Cheerleader Boom" Era
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The IPL launched with full-blown American-style cheer squads.
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Short skirts, pom-poms, acrobatics, and team-colored glam became instant attention-grabbers.
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Cheerleaders were mostly foreign dancers — flown in from the US, UK, and Europe.
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Meant to bring "entertainment between overs" and mimic the vibe of the NBA/NFL.
🎯 Objective: Pure spectacle. Add glitz, grab eyeballs, make cricket “cool.”
💥 2009–2012: Rise in Criticism & Cultural Backlash
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Cheerleaders faced mixed reception in India:
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Several controversies about attire, ethics, and objectification hit the headlines.
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Teams like Chennai Super Kings and Rajasthan Royals opted out of having cheerleaders entirely.
🗣️ Debate: Are cheerleaders enhancing entertainment or diluting cricket?
🎨 2013–2017: Transition Towards Indian Identity
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Teams began experimenting with regional and cultural fusion:
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More Indian dancers were recruited, shifting the vibe from Western glam to desi energy.
🎶 Shift from “party girls” to “performance artists” celebrating Indian culture.
🤸♀️ 2018 Onwards: Focus on Athleticism & Professionalism
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Cheerleading became more about fitness, choreography, and high-energy routines.
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Dancers trained in multiple styles — jazz, hip-hop, Bollywood fusion.
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Many cheerleaders now speak up about being treated as professionals, not props.
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They became a part of fan engagement campaigns, vlogs, and behind-the-scenes content.
📸 From sidelines to social media: cheerleaders started owning their space.
📵 2020–2022: COVID Pause
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With bio-bubbles and empty stadiums, cheerleaders were removed completely from the setup.
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Entertainment shifted fully to digital formats and graphics.
💻 Cheerleaders replaced by AR, animation, and fan cams.
🎭 2023–Present: Subtle, Blended, Modern
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Cheerleaders are back — but with:
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Some franchises use fan groups, mascots, or even digital influencers instead of traditional cheer squads.
🤖 New age = crowd-sourced energy + curated culture.
📊 Summary: The Evolution Timeline
Era |
Cheerleader Style |
Key Focus |
2008–2010 |
Western, Glam, Foreign |
Entertainment, Spectacle |
2011–2014 |
Mix of Indian-Western |
Cultural Acceptance |
2015–2019 |
Athletic, Diverse |
Professionalism, Fitness |
2020–2022 |
None (COVID) |
Digital Transition |
2023+ |
Blended, Evolved |
Subtle, Modern Vibe |
🎯 Final Thought:
Cheerleaders in the IPL went from being a flashy add-on to becoming a more respected, blended part of the entertainment ecosystem.
They’re no longer just the background — they’ve become part of the culture, choreography, and character of the league.